10-11 grades. Cases. Calls to entrepreneurs: to the training course "Entrepreneurship for beginners." 2nd edition. Bakhareva M.

This collection consists of 15 cases - problem situations that in real life can meet on the path of any entrepreneur at different stages of business. Cases are devoted to such topics as “Opening Business”, “Marketing Analysis of the Market”, “PR and Advertising”, “Story of Personnel”, “Attraction of Finance”, “Loyalty Programs”, “Risk Management”, etc. In addition, additional material To the tasks will help students in solving cases. The section “for reference” is presented, which defines certain terms, as well as the “Expand knowledge” section, which contains useful information that facilitates the search for the response.