Archetypes in branding: communication. Full guide of a marketer. Pospelova T.Kh., Lvov I.B.
$65.28
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Characteristics
A country
Russia
Author
Pospelova Tamara
Number of pages
171
The subject of the book
Business psychology
The year of publishing
2024
Practical manual “Archetypes in branding: Communication” has a guide structure, providing step -by -step instructions for the work of specialists involved in the development of all aspects of communication. Materials are presented in the format of short schemes and checklists.
The manual is intended for specialists in the field of branding, communication and SMM strategies, as well as for specialists in creating content, advertising offers and regular reproduction of the target audience's target nucleus.
| Characteristics | |
| A country | Russia |
| Author | Pospelova Tamara |
| Number of pages | 171 |
| The subject of the book | Business psychology |
| The year of publishing | 2024 |
| Type of cover | Hard cover |
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