Buffet. Victories and defeats in business on European standards. Leschev I.

The Swedish table is an exciting narrative about the complex ways of business, ups and falling, built into the context of modern realities and challenges arising to entrepreneurs. The plot is based on the history of cooperation between a small engineering company with a giant of retail trade, which has turned out to be a test of their professionalism and moral qualities for heroes.

the author consistently sets out what difficulties the team had to face, starting with the idea of ​​the project and ending with it implementation, commercial negotiations, tender, bureaucratic procedures and courts. The analysis of the errors and obstacles that the heroes faced and the ways to overcome them are of particular value. You will see how important it is in business not only the desire for profit, but also the ability to build relationships based on mutual respect and understanding. The author focuses on the ethical side of the conduct of business, emphasizing the significance of honesty, openness and professionalism.

The book challenges a common stereotype that success in business is possible only through corruption and communications. The main characters go this difficult path, relying on their own strengths, knowledge and skills, which makes the story especially inspiring.

The publication is addressed to novice entrepreneurs, as well as everyone who is interested in good life stories about business and people standing behind his success.