Charisma. The art of making a strong and unforgettable impression. Lay Andrew

The effect of charisma is the ability to aim all its abilities to make a strong, indelible impression on others, having an emotional and intellectual influence on them, that is, affecting their thoughts, attitude and behavior. It is customary to think that only a few have charisma. As if we are talking about mystical, magical qualities granted to man by nature. However, charisma cannot be considered exclusively innate quality, it largely depends on our ability to build relationships with others. With your unique effect, charisma can be used for any effect on another person. He will allow you to influence a group of people, a team, bosses, a colleague or any other person. The author invites readers to develop this natural ability with the help of practical exercises aimed at increasing the level of self -awareness and training in the use of various aspects of the charisma effect. The book is intended for a wide audience.