Crowdsourcing. Collective mind as a business development tool. Hau D.

Crowdourcing is based on one simple idea: the collective mind is more productive than an individual, even the most ingenious person. The widespread spread of the Internet and the desire of a huge number of people to solve complex problems make it possible for each company to use the potential of enthusiasts from the most incredible corners of the planet. It is inexpensive, or even nothing at all, and the quality of solutions is often much higher than when ordering professionals. In the book you will find instructions for the operation of this priceless business tool.