Da Vinci code in business, or harmonious management of Fibonacci. Ivanus A.I.

This book considers the task of representing business processes in a market economy in the form of a certain integral system, all components of which are agreed upon in accordance with the logic of sustainable harmonious proportions that underlie the universe and widely known for most readers of the bestsellists D. Brown “Da Vinci Code” and S. Koks “Cutting the Da Vinci code” as the number of fibonacci or the gold section. The main provisions set forth in the work were obtained as a result of the analysis and generalization of the experience of a number of production and commercial Russian firms in recent years.

The book is designed for managers and top managers of enterprises and business organizations, as well as teachers, graduate students and students interested in the problems of effective management in business.