IBM. The fall and revival of the great company. Cortada D.

IBM - a company that created a whole market for information technology and set the vector of its development for the next 70 years. Over its history, IBM was on the verge of bankruptcy several times, but as a result it became only stronger. Today, IBM is an advanced technological giant, an icon company, a symbol of stability, innovation and long-term prosperity.

In his book, James Cortada, a historian who has worked at IBM for almost 40 years, describes the largest technological breakthroughs, business culture and managerial strategies that have made IBM with an invulnerable stable company with an annual income of ten billion $.