Management concepts and business models: full management. Heig P.

There are hundreds of models and concepts for developing a business strategy. Paul Hage has been studying the market for 35 years, and for his book he chose 50 most effective business models. Create a new product? Do you have new competitors? Are you developing a general business strategy? The summary table at the beginning of the book will immediately go to the desired category and see which model is suitable for solving your business problem. The book “Management concepts and business models” will be especially useful for managers and marketing specialists.