Platforms and ecosystems

Harvard Business Review is a leading business magazine with a long history. The new book of the Harvard Business Review: 10 best articles collected the most useful materials of HBR experts about platforms and ecosystems. Digital platforms and ecosystems - networks uniting service suppliers and goods with millions of consumers within the framework of a single infrastructure - displace traditional enterprises from the market.

The popularity of platforms is growing because they allow users to reduce transactional costs and quickly gain access to services and technological solutions. The authors of this collection tell how to navigate in a variable technological landscape and extract maximum benefits from the platform economy. You will learn how to develop a business model of your own platform and maintain the competitiveness of the company on a stranger, why some platforms fail with a bang, while others capture the market, which is the strength of network effects and how to develop a bilateral strategy.