PR da Vinci, or how to make news from nothing. Lapuk M.
$53.16
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Characteristics
A country
Russia
Age
From 18 years old
Author
Lapuk Maria
Number of pages
152
The subject of the book
Marketing
The co-founder of the PR agency included in the TOP-20 agencies of Russia, Maria Lapuk tells in detail about all aspects of the work of the PR man. The author consistently analyzes the types and tools of PR, considers real cases of successful campaigns, describes the trends and features of PR in different parts of the world, shares practical tips that can be immediately applied in practice. The book will teach to see in everything news that will improve the reputation of the company and help to stand out among competitors. After reading, the reader will be able to independently form a competent PR strategy, implement it and analyze the effectiveness of the work done.
| Characteristics | |
| A country | Russia |
| Age | From 18 years old |
| Author | Lapuk Maria |
| Number of pages | 152 |
| The subject of the book | Marketing |
| The year of publishing | 2024 |
| Type of cover | Hard cover |
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