Subject photo in advertising. Light schemes and special effects

There are no two identical projects and two identical shootings. Each new item requires a new approach and a new light scheme. This book does not learn to “build a frame” or “set light”, it teaches to think and look at things as a photographer and gives a sufficient idea of ​​all the main ways to shoot various objects. The authors describe the process of creating their best pictures: they talk about technology, techniques, retes and much more and are convinced that after mastering the demonstrated principles of work with light for readers, there will be practically no secrets in the field of subject advertising photography.