The territory of fashion. Consumption, space and value. 2nd edition. Kru.

Fashion capital, Butiko streets, national traditions and unique regional crafts: Geography plays an important role in fashion mythology. New fashionable loci, such as “epicenters” boutiques, pop-up shops and online sites, multiply the variety of consumer experience, building more complex and personal relationships with the client’s client. This book is the first serious study of the fashion economy from the point of view of the geographer. What is the way the clothes from the factory to the wardrobe go? What is due to its social and economic value?

In his work, Louise of the Cruis, a professor at the Faculty of Social Sciences of the University of Nottingham, talks about both the attractive, glamorous side of the industry, and its “shadow geography” - intricate production chains, operation of labor and reward of poaching.